Now I ask you, is this ingenious marketing designed to catch the eye with its brazen statement? Were they aiming for a viral following?
It ticks a lot of boxes :
On top of all that, they've made sure that all their potential customers get a damn good laugh on the way!
Whether this is the fumblings of a naive printer or a purposeful campaign, it is largely doing a pretty good job.
If I ever make it to Yass (in NSW, Australia) I'm certainly going to stop by the sign and get a selfie in front of it. Maybe I'll even take a homemade sign to hold up in front of it that says 'Kiss'...
I talk and think a lot, here I share the love and the words and the thoughts. Take it or leave it...